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Waldorf Publishing

How many publishing companies are started by professional race car drivers, after all?


Barbara Terry decided after a 10 year career in the Automotive Industry as a Professional Auto Expert, Spokesperson, Off Road Racer, Columnist, Producer, Show Host and Author that starting a Publishing Company was only fitting!


After the 2010 release of her book, “How Athletes Roll,” Barbara realized that the PR and Marketing know-how she’d picked up in her time as a TV personality could lend its self nicely to the world of book publishing, and it wasn’t long after that she started building Waldorf Publishing from the ground up.


She named her publishing company after her Yellow Labrador…Waldorf!


The company officially launched in 2014 with the publication of “Kenny’s Garage,” and its expansion from a one-woman show to a small team of talented individuals.